Fairs and conferences
The setting up of a first-class trade fair/conference hub was one of the major challenges facing the city; Lugano has decided to rise to this challenge.
The city can count on a time-honoured tradition dating back to 1500, which was crowned with success when the Swiss exhibition was established in Lugano.
The city has a dynamic tradition in this sector which must be harnessed, renewed and boosted in order to complete and integrate the significant expansion taking place in the conference sector over the last few years. Lugano’s commitment to this business will be embodied by the modern exhibition centre which is being planned. A number of options are currently being assessed but the aim is to restructure the Palazzo dei Congressi and render it more functional.